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The Humane Marketing Community

We’re a global marketing community for quietly rebellious entrepreneurs who want to market our businesses our way – the humane way! 

THE REVOLUTION

We’re Creating a Humane Marketing Revolution!

I bet you’re here because you want to attract more clients, but you want to do it the humane way, without manipulation & other pushy strategies.

Real Human Connections

Monthly Calls

Networking

I also know that the whole world is telling you that you need more, more and more:
more marketing information, more content templates, more membership sites, more online courses…

But be honest, how many of those are already sitting on your hard drive collecting digital dust right now?
According to Research Gate, only 6 to 7% of online learners actually complete an online course.

More information doesn’t lead to better results! 

It leads to marketing anxiety!

But what if you knew what works?

What if instead of downloading more freebies and buying more online courses you actually had a place and a group of fellow heart-centered entrepreneurs who have honest conversations about what works – and what doesn’t work – in marketing, sales and business? And what works for people like us – with the same humane values!

The Humane Marketing Community, our Circle, is exactly that.

IT’S POSSIBLE

Imagine...

01.

... Being Authentically You:

You show up as your true self in your marketing, not some prescribed version of who you should be in order to get customers.

02.

… Doing The Right Thing:

Your integrity is everything. And your clients love you for that and seek you out because they trust you to always tell them the truth.

03.

… Doing Good AND Getting Paid:

Your clients resonate with you and tell you “It’s YOU I want to work with!”

04.

… Contributing To Making This World a Better Place:

You’re growing a business that financially supports you, helps others, and makes an impact in this world.

You’re just starting out and are excited to share your gifts with the world. You are looking for a way to get clients that doesn’t feel like you have to sell your soul.

Or – you’ve been in business for a while. You are looking for new ways, humane ways to grow your business with integrity & heart.

Or – you have been in business for over a decade. You are looking for more simplicity, leverage, joy & ease.

The Circle is for entrepreneurs at all levels. We discuss and share with vulnerability what works for each of us – so that you can figure out what works for you!!

Who is the Humane Marketing Community for?

The Humane Marketing Community, our Circle, is for Humans like that.

It’s a think-tank for smart, heart-centered entrepreneurs who want to market their business in a humane way.

Do any of these situations describe where you are in business?

You’re just starting out and are excited to share your gifts with the world. You are looking for a way to get clients that doesn’t feel like you have to sell your soul.

Or – you’ve been in business for a while. You are looking for new ways, humane ways to grow your business with integrity & heart.

Or – you have been in business for over a decade. You are looking for more simplicity, leverage and more joy & ease.

The Circle is for entrepreneurs at all levels.We discuss and share with vulnerability what works for each of us - so that you can figure out what works for you!!

Who is it for?

What Our Members Say

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2 calls each month

  • One 90-min Workshop on a business or marketing topic
  • One 75-min Circle Meetup

Here's what's included in your Community Membership

WHAT YOU FIND IN THE CIRCLE

Video Course

The Humane Marketer Onboarding Journey takes you through the path of becoming a Humane Marketer. You’ll get acquainted with the 7Ps of Humane Markerting and the Marketing Like We’re Human and Selling Like We’re Human books and workbooks.

Community Platform

In between the calls you can get support and answers to your questions on our private and active community platform on Kajabi which we lovingly refer to as our ‘waterhole’. It’s where we deepen our relationship and create business opportunities.

Workshop Library

Every month we host a new workshop. You also get access to the full library of the past 90-minutes business building and marketing workshops.

Community Membership

$37 per month

(or $400 per year)

14 days unconditional guarantee

During this period, you can enter the Circle, enjoy all the recorded content, be present at a live meeting and participate in the community.

If, for any reason, during these 14 days you realize that the Portal is not for you, just press the cancel button and your investment will be returned.

More details on what our marketing community includes:

Instead of giving you access to tons of video content, we prefer the human approach and invite you to a live 90-minute workshop every month (or about 9–10 every year), usually on the 1st Wednesday of the month. 

Time of the call: 11am EST, 4pm GMT, 5pm CET

Past topics: 

  • LinkedIn Like We’re Human
  • Selling Like We’re Human
  • Email Marketing Like We’re Human
  • Niching Like We’re Human
  • Writing Website Pages Like We’re Human 
  • Webinars Like We’re Human
  • etc.

We meet live on Zoom every 3rd Wednesday of the month (or about 9–10 every year), usually on the 3rd  Wednesday of the month.

Time of the call: 11am EST, 4pm GMT, 5pm CET

Our calls are a safe space where everyone can feel heard and seen and explore business building the gentle and humane way.

The Humane Marketer Onboarding Journey takes you step by step along the path of becoming a Humane Marketer. You’ll get acquainted with the 7Ps of Marketing, and work your way through the concepts explained in the Marketing Like We’re Human and Selling Like We’re Human books and workbooks. 

You can choose to do this deep work by yourself, or with a Coaching Buddy/Group. 

Imagine having a like-minded entrepreneur to exchange ideas with and hold you accountable for a project that you’re working on? 

As a Humane Marketing Circle member you have the possibility to organize unlimited coaching sessions with a coaching buddy, a fellow member. 

You can meet as often as you like and need. 

Every two weeks you have the chance to submit and get answers from the whole group to your questions. Of course you can also submit those on our private Community Board in between our calls. 

For the second part of our call we go into small breakout rooms where you get to know fellow members and work with them on specific questions taken from Sarah’s two books. 

In between the calls, we have our private community platform on Kajabi which we refer to as our ‘waterhole’ where you get support and answers from fellow members. 

Have a look at the ‘behind the scenes’ video on the Circle in Action page

Almost two years of content – and growing. 

Download this 6-Minute meditation about your Serene Garden, and use it every time before you get on a Sales Call to help you stay serene and remind you that you are worthy – even if you don’t make the sale!

This is the recording of the workshop in which I share the following: 

  • a simple and yet amazing free tool you can use to find your way back to creatively and joyfully marketing your business in a way that’s aligned with your values.
  • a detour into your client’s head to find out more about their anti-hero. This helps us with perspective-taking.
  • a Serene Garden meditation (that’s where you’ll hold your gentle sales conversations).
  • a creative exercise in breakout rooms, using this tool to design your Gentle Sales Path.

A full 90-minute replay of a live workshop with alternative options to Social Media. 

A full 90-minute replay of a live workshop that will help you figure out your niche and ideal client. 

A full 90-minute replay of a live workshop about how to write email newsletters that connect and convert. 

A full 90-minute replay of a live workshop about how to host webinars to connect with your people. 

A full 90-minute replay of a live workshop on how to craft your 5-Word Life Story.  

Once you have gone through the Humane Marketer onboarding journey and attended at least 6 monthly calls, you receive a beautiful badge you can display on your website and in your emails that shows your clients that you are a Certified Humane Marketer. 

As a member of the Humane Marketing Circle you’ll also benefit from a 30% discount on the Marketing Like We’re Human program.

What our members get out of the community

Take a Sneak Peek of the Humane Marketing Circle

OUR MEMBERS

Who's in the Circle?

Circle members are professionals from all kinds of different backgrounds and different experience levels:

  • Business Coaches and Consultants
  • Branding Specialists
  • Life & Health Coaches
  • Virtual Assistants
  • Bookkeepers
  • SEO Consultants 
  • Financial Consultants
  • Leadership Coaches
  • Marketing Professionals
  • Yoga Teachers 
  • etc. etc. 

We have people who have:

  • just started their business,
  • 5+ years experience and
  • a third group who has been in business for over a decade

We have people from these parts of the world:

  • Switzerland
  • Germany
  • Sweden
  • Belgium
  • France
  • England
  • Canada
  • and USA

Get convinced by our members

Let's unite to change the World

(a love ❤-letter from our founder, Sarah Santacroce)

Comm-unity is in my DNA. I grew up in a Hippie Commune where co-living, co-learning and co-nflict resolving were on the agenda every day.

It took me a while, but I’ve finally come full circle and realized that this is exactly what we need today: a community that unites to change the world of business.

Community has become a bit of a buzz-word as of late, similar to authenticity and vulnerability. 

Here’s how our community is different:

  • it’s not ‘just’ an online platform – we meet twice per month in online video calls 
  • it’s not an online teaching program – everyone gets to speak and share what works for them
  • it’s not a membership site – the focus is on learning through human connection, not more video content in isolation
  • we care about connections between members
  • everyone can get involved – we have ambassadors hosting the 2nd monthly calls

Here’s the potential for the future, the one I believe in:

  • A world where joy, empathy, and kindness are the currency
  • A world where marketing fosters a sense of belonging, not isolation
  • A world where entrepreneurs who use ethical marketing are the ones that not only make the biggest impact but also make the most money and use that money to make the world a better place.

This is why I offer this comm-unity.

Together we create change! Right now I’m hosting 1 of the 2 monthly workshops, the other one is hosted by one of the Ambassador Group members. 

This is the potential for the future of this community:

  • A community where we help each other be better, stronger and more competent in our work
  • A community where more and more collaborations and initiatives emerge from our common values
  • A community that is built around our Humane Marketing Revolution mission, not around me as a person
  • A community where it feels safe to speak our truth and honor boundaries

We are stronger together!

With ❤

Sarah

Let's unite to change the World

(a love ❤letter from our founder, Sarah Santacroce)

Comm-unity is in my DNA. I grew up in a Hippie Community where co-living, co-learning and co-operating were on the agenda every day.

It took me a while, but I’ve finally come full circle and realized that this is exactly what we need today: a community that unites to change the world of business.

Community has become a bit of a buzz-word as of late, similar to authenticity and vulnerability. 

Here’s how our community is different:

  • it’s not ‘just’ an online platform – we meet twice per month in online video calls 
  • it’s not an online teaching program – everyone gets to speak and share what works for them
  • it’s not a membership site – the focus is on learning through human connection, not more video content in isolation
  • we care about connections between members
  • everyone can get involved – we have ambassadors hosting the 2nd monthly calls

Here’s the potential for the future, the one I believe in:

  • A world where joy, empathy, and kindness are the currency
  • A world where marketing fosters a sense of belonging, not isolation
  • A world where entrepreneurs who use ethical marketing are the ones that not only make the biggest impact but also make the most money and use that money to make the world a better place

This is why I offer this comm-unity.

Together we create change! Right now I’m hosting 1 of the 2 monthly workshops, the other one is hosted by one of the ambassadors. 

This is the potential for the future of this community:

  • A community where we help each other be better, stronger and more competent in our work
  • A community where more and more collaborations and initiatives emerge from our common values
  • A community that is built around our Humane Marketing Revolution mission, not around me as a person
  • A community where it feels safe to speak our truth and honor boundaries

We are stronger together!

With ❤

Sarah

FAQs

Frequently Asked Questions About Our Rates

Over time the price may increase but you will be locked in at the rate you join today.

I understand. Let’s have a human conversation about this. Please let me know how much you can put aside for this every month and we’ll hopefully come up with a plan that works for both of us. 

The Circle is a monthly subscription membership. So your credit card will be charged every month. 

 

Unfortunately we can’t accommodate every schedule. However, if you’d like to pause your subscription for several months due to extended travel or other reasons, please get in touch with me and we’ll come up with a solution.

You can cancel anytime and there are several ways to do so:
In the customer hub, via a button in our private platform or through a simple email.

Yes, you can. We have a 14 days trial for $7. 

And… we’d like you to consider staying for at least 3 months to really get to know how we roll, and meet fellow members on our calls. 

The value in our community is NOT so much in the CONTENT you see when you join the Circle, but in the RELATIONSHIPS you build and the OPPORTUNITIES that come from that, over time. 

FAQs

Other Frequently Asked Questions

  • Humane Marketer Onboarding Journey (a 15-part video series)
  • One live 90-minute workshop on a business or marketing topic every 1st Wednesday of the month
  • One live 75-minute Circle Meetup every 3rd Wednesday of each month 
  • Answers to your questions in the ‘Random Spotlight’
  • Real human connections in small breakout rooms
  • Unlimited peer coaching sessions with Coaching Buddies
  • Active and real participation during the calls (your voice matters!)
  • Private community platform to connect in between the calls
  • Addition to the Humane Marketing member roster
  • Replay and full access to the entire replay library
  • BONUS 1: Replay of ‘Marketing & Selling Like We’re Human’ workshop (valued at $97)
  • BONUS 2: Gentle Sales Meditation (an audio recording)
  • BONUS 3: replay of ‘Grow Your Business without Social Media’ workshop (valued at $97)
  • BONUS 4: free access to further workshops on different topics
  • Certified Humane Marketer Badge
  • 30% discount on Sarah’s online courses

This is not a content-library membership with access to hundreds of videos.

However, you do get free access to regular live workshops on different business building topics (about one every month, with a break in the summer and the Holidays).

Instead of consuming more content, we reflect, connect and discuss what works for each of us. 

The 15-part Humane Marketer Onboarding Journey is there to help you create the Humane Marketing foundations, based on the 7Ps of Humane Marketing. 

I know that this is not the only membership for heart-centered entrepreneurs out there. In fact, there are probably dozens. 

So why chose this one?

Because I truly believe in the 7th P of the Humane Marketing Mandala: the P that stands for Partnership

And that’s what we’re practicing here, more so than in other communities I’ve seen and been a member of. 

My role, as the host, is to create a safe space for us to have conversations around marketing and business building. But I’m not the only one talking. In fact, every 2nd meetup of the month is hosted by one of our ambassadors. And you can become an ambassador too, if you like!

We follow the principle of ‘a leader in each chair’, so we really gather collective intelligence and from there, we partner to hold each other accountable

So I’d say chose this community if you want to feel: 

  • heard and seen
  • empowered to share your voice
  • inspired to learn from others who are on the same path

All while learning about marketing the gentle and humane way!

Every 1st and 3rd Wednesday of the month

11am ET, 5pm CET, 4pm GMT

You don’t need to necessarily attend all the calls. You’ll get plenty of value already by being active in the online community platform. And all our calls are recorded and you can watch the replays afterwards. 

 
  1. We always start with 3 breaths together to get present.
  2. Then Sarah or the Ambassador leading the call reminds everyone of our guidelines in the Circle.
  3. We then usually first bring up a question in the main room, where everyone who’d like to share something gets a chance to speak. These questions come from YOU, the member, or from the host.
  4. For the second half of our time together we address a second question where we go into small break-out rooms of 2 – 3 people to discuss. 
  5. We come back together in the main room, share aha’s and what we’ve learned and then wrap up. 

>> 🚩 See the Circle in action on this page which includes some excerpts from our call, testimonials and more. 

Below are some sample questions: 

  1. How do we approach social media with a humane marketing mindset? Specifically do we create a plan or go with the flow?
  2. Can we discuss the tangible and intangible value of our offer?
  3. Is it common practice to be charged for being a guest on a podcast?
  4. What are some ways we can make our clients feel heard and seen in digital marketing?
  5. How can we reach people without necessarily pressurizing them to sign-up to our ‘free’ lead-magnet?
  6. How can we use technology and AI and stay human(e)?

Every member of the Circle is free to share from their experience. We learn from each other. 

Circle members are professionals from different backgrounds:

  • Business Coaches and Consultants
  • Branding Specialists
  • Life & Health Coaches
  • Virtual Assistants
  • Financial Consultants
  • Leadership Coaches
  • Marketing Professionals
  • Yoga Teachers 
  • etc. etc. 

We have people who have:

  • only just started their business,
  • others have 5+ years experience and yet
  • a third group has been in business for over a decade.

The beauty of the Circle is that we all learn from each other. 

Right now we have people from places such as the UK, Tenerife, Switzerland, Holland, Sweden, Finland, France, Germany, Canada and the USA.

Of course. We’d love to have you! We already have a few Marketing Coaches in the Circle, and it’s soo helpful to have other perspectives. So yes, please join us!

You’re ready for Humane Marketing if you often think of yourself as a black sheep, a misfit or too soft for business. You value kindness, integrity, honesty, fairness and equality. You’re not interested in the hustle. 

You are ready to question all your marketing assumptions.

The Circle would NOT be a good fit for entrepreneurs who:

  • are looking for specific marketing advice (the details of running Facebook ads or how to set up your online course on Kajabi). We like to go deep and often also talk about the BEING, not just the DOING
  • need instant results! This is not a quick-fix solution for all your problems. If you have read my books, you know that Marketing Like We’re Human is based on relationship building, and that doesn’t happen overnight
  • are looking for a ‘guru’ to follow and have information spoon-fed to them. We’re fully embracing this new age of Aquarius as responsible and independent human beings
  • are expecting 1:1 coaching or handholding. That’s not what this is. Yes, you can hook up with a Buddy Coach (a fellow member) on a voluntary basis to work on something, but if you need 1:1 support from me please have a look at my Coaching page
  • are not interested in finding out who they are in order to bring more of themselves to their marketing. What happens in the Circle is a fusion of  Personal Development, Marketing & Business 🙂
  • like to hear themselves talk. In the Circle we learn to listen deeply and speak with intention 😉
  • are not willing to show up and participate and invest their time. You get the most out of the Circle if you attend the live calls, submit your questions, learn from others and connect with fellow members. This takes time and effort. It’s a relatively new community and you have the chance to co-create it
  • are questioning whether this different way of marketing will work. If that’s where you’re at, ask yourself the question: “Does the hype or bro-marketing still work for me?” If it does, it’s not time yet. In the Circle, we’ve all embraced the fear of doing things differently, because the old way is just no longer working for us

Your gut will tell you if this is right for you!

It’s intimate because we build in the Human Connection. Sarah’s main goal is not to ‘scale’, but to deliver value, co-create, inspire and reinvent marketing together.

It’s a global community with members from places such as the USA, Canada, the UK, France, Switzerland and Sweden, Holland and hopefully others soon. 

No, right now you can join on a monthly basis.

 

 

Over time, the price may increase but you will be locked in at the rate you join today.

 

I understand. Let’s have a human conversation about this. Please let me know how much you can put aside for this every month, and we’ll hopefully come up with a plan that works for both of us. 

 

Unfortunately we can’t accommodate every schedule. However, if you’d like to pause your subscription for several months due to extended travel or other reasons, please get in touch with me and we’ll come up with a solution.

 

You can cancel anytime and there are several ways to do so:
In your customer hub, via a button in our private platform or through a simple email.

You are an expert in your field.

There is no criteria of having x-amount of  experience, or making x-amount of $ per year.

We welcome you, whatever level and reserve you a seat in our circle – where there’s a leader in each chair. 

Most of our members come to us because they have tried other things before, that didn’t work for them: free Facebook groups, online courses, webinars, etc. 

If you feel that you’d benefit, then you are ready to join us. There are people with all kinds of experience levels, some people have just started out, others have been in business over 20 years. That’s what makes this group so interesting and valuable. 

 

This is the beauty of our community: we all learn from each other. 

As a very experienced business owner, you will learn different perspectives, you will learn from others in the Circle who might be your ideal client, you will learn more humane ways of marketing and you will learn ways to leverage your time better. Because a Humane Business is a business that leaves you lots of time to just be human. 

And besides learning, you will find a group that is eager to learn from you! So you’ll be able to share your experience, knowledge and mistakes and even create events specifically about your expertise.

You’ll receive an email with your log-in details as well as a short onboarding series with the most important info. 

NOT QUITE READY TO JOIN OUR MARKETING COMMUNITY? START WITH THE
1-PAGE MARKETING PLAN

Get the Fill In the Blank One-Page Marketing Plan

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Copyright © 2024 Sarah Santacroce

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Your contact information is safe, and will not be used in ways other than stated on this page.